Privacy Policy
Last updated: January 2026
Bowl Modular (“we”, “us”, or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website bowl-modular.com and purchase our products.
We comply with the General Data Protection Regulation (GDPR) and Belgian data protection law.
1. Data Controller
The data controller responsible for your personal data is:
Bowl Modular
Haacht, Belgium
Email: [email protected]
2. What Personal Data We Collect
2.1 Data you provide directly
When you place an order or create an account, we collect:
- Name
- Email address
- Billing address
- Shipping address
- Phone number (if provided)
- Payment information (processed securely by our payment providers)
When you contact us, we collect:
- Name
- Email address
- Any information you include in your message
When you subscribe to our newsletter, we collect:
- Email address
- Name (if provided)
2.2 Data collected automatically
When you visit our website, we automatically collect:
- IP address
- Browser type and version
- Device type
- Operating system
- Pages visited and time spent
- Referring website
- Date and time of visit
3. How We Use Your Data
We use your personal data for the following purposes:
| Purpose | Legal Basis (GDPR) |
|---|---|
| Processing and fulfilling your orders | Contract performance (Art. 6(1)(b)) |
| Sending order confirmations and shipping updates | Contract performance (Art. 6(1)(b)) |
| Responding to your inquiries | Contract performance / Legitimate interest (Art. 6(1)(b)/(f)) |
| Sending marketing emails and newsletters | Consent (Art. 6(1)(a)) |
| Improving our website and services | Legitimate interest (Art. 6(1)(f)) |
| Analyzing website traffic and usage | Consent (Art. 6(1)(a)) |
| Complying with legal obligations (taxes, accounting) | Legal obligation (Art. 6(1)(c)) |
| Preventing fraud | Legitimate interest (Art. 6(1)(f)) |
4. Cookies and Tracking Technologies
Our website uses cookies and similar technologies. A cookie is a small text file stored on your device when you visit our website.
4.1 Types of cookies we use
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential cookies | Required for the website to function. Includes WooCommerce session cookies for your shopping cart and checkout. | Session / up to 2 days |
| Functional cookies | Remember your preferences (e.g., language, cookie consent choice). | Up to 1 year |
| Analytics cookies | Google Analytics cookies to understand how visitors use our site. Data is anonymized. | Up to 2 years |
4.2 Specific cookies on our site
WooCommerce:
woocommerce_cart_hash— Stores cart contentswoocommerce_items_in_cart— Checks if items are in cartwp_woocommerce_session_*— Contains session ID
WordPress/Elementor:
wordpress_*— Authentication and session cookieselementor— Stores visitor preferences for Elementor features
Google Analytics:
_ga— Distinguishes users (2 years)_ga_*— Maintains session state (2 years)
4.3 Managing cookies
When you first visit our website, you will be asked to accept or decline non-essential cookies. You can change your preferences at any time by clearing your browser cookies and revisiting our site, or through our cookie settings.
You can also control cookies through your browser settings. Note that disabling essential cookies may affect the functionality of our website, particularly the shopping cart and checkout.
5. Google Analytics
We use Google Analytics 4 to analyze website traffic. Google Analytics collects data about your visit, including pages viewed, time on site, and how you arrived at our website.
We have configured Google Analytics with the following privacy measures:
- IP anonymization is enabled
- Data sharing with Google is limited
- We do not use Google Analytics data for advertising purposes
Google Analytics data is processed by Google LLC in the United States. Google is certified under the EU-U.S. Data Privacy Framework. For more information, see Google’s Privacy Policy.
You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
6. Third-Party Services
We share your data with the following third parties only as necessary to provide our services:
| Service | Purpose | Data Shared |
|---|---|---|
| Payment providers (e.g., Mollie, PayPal, Stripe) | Process payments securely | Name, email, billing address, payment details |
| bpost / shipping carriers | Deliver your order | Name, shipping address, phone number, email |
| Google Analytics | Website analytics | Anonymized usage data |
| Email service provider | Send order confirmations and newsletters | Name, email address |
| Web hosting provider | Host our website | All data stored on the website |
We do not sell your personal data to third parties.
7. International Data Transfers
Some of our third-party service providers are located outside the European Economic Area (EEA), particularly in the United States. When we transfer data outside the EEA, we ensure appropriate safeguards are in place:
- EU-U.S. Data Privacy Framework certification
- Standard Contractual Clauses approved by the European Commission
- Adequacy decisions by the European Commission
8. Data Retention
We retain your personal data only for as long as necessary for the purposes described in this policy:
| Data Type | Retention Period |
|---|---|
| Order information | 7 years (Belgian legal requirement for accounting records) |
| Customer account data | Until you request deletion, or 3 years of inactivity |
| Newsletter subscriptions | Until you unsubscribe |
| Customer service communications | 2 years |
| Analytics data | 26 months (Google Analytics default) |
9. Your Rights
Under the GDPR, you have the following rights regarding your personal data:
- Right of access — Request a copy of the personal data we hold about you
- Right to rectification — Request correction of inaccurate or incomplete data
- Right to erasure — Request deletion of your data (“right to be forgotten”)
- Right to restrict processing — Request limitation of how we use your data
- Right to data portability — Receive your data in a structured, machine-readable format
- Right to object — Object to processing based on legitimate interests or for direct marketing
- Right to withdraw consent — Withdraw consent at any time where processing is based on consent
To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.
If you believe we have not handled your data correctly, you have the right to lodge a complaint with the Belgian Data Protection Authority:
Gegevensbeschermingsautoriteit (GBA)
Drukpersstraat 35, 1000 Brussels
www.gegevensbeschermingsautoriteit.be
Email: [email protected]
10. Data Security
We take appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or alteration. These measures include:
- SSL/TLS encryption for all data transmission
- Secure payment processing through PCI-compliant providers
- Regular security updates to our website and plugins
- Limited access to personal data on a need-to-know basis
11. Children’s Privacy
Our website and services are not directed at children under 16 years of age. We do not knowingly collect personal data from children. If you believe we have collected data from a child, please contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
13. Contact Us
If you have questions about this Privacy Policy or how we handle your personal data, please contact us:
Bowl Modular
Email: [email protected]